Hotels

Even though the hotel industry seems to be heading for a standstill right now, there are some strategies that can help you optimally minimize the commercial impact of the coronavirus crisis

The Indian hotels sector has been hit hard, grappling with significantly low demand, with very few future bookings. Essentially, all transient demand has completely vanished

Once the pandemic passes, there will inevitably be an uplift in the market, but re-entering the ads marketplace will be costly to hotels that haven’t got ahead of it

If any marketing remains live at this time, the focus should be on brand awareness, with tasteful messaging that drives traffic to valuable content

While global flight searches and bookings are inevitably declining due to travel restrictions, our data shows a very subtle and gradual upward trend in both regional and international travel from Q3 2020

So, months after we first started to see the impact of the coronavirus, what are the signals that hotel bookings are really in recovery – and what may just be a false dawn?

A drop-off in demand related to COVID-19 has forced hotel closures, and asset managers advise what hotel owners and operators need to be looking at so they can survive this difficult environment

Some airports may make a business decision to offer free parking for a period. If you do so, you must ensure you position it appropriately, without devaluing your product

We’re clearly in unprecedented times. The past isn’t always the best indicator of future performance. Even so, it can be helpful to look at downturns and health events to get some baselines

SEO for hotel websites is a strategy, that is often overlooked in favour of paid strategies such as PPC ads or Metasearch campaigns. NB: This is an article from Bookassist […]