Hotels
Revenue Management Evolution: From Intuition to Data Driven Decisions
Clever hoteliers invest in technology whilst mentoring their valuable team members to allow them to grow and expand their revenue knowledge
10 Activities for Planning Forward Your Hotel Autumn Campaign
By starting your Autumn Campaign plans now, you’ll be well ahead come 1st August, when your full focus can turn to your Winter Campaigns
Mastering Hotel OTAs: 8 Ways to Overcome Pain Points
While some unique properties can thrive by cutting out third parties and going direct, most hotels rely on OTAs, especially during the low season
Revenue Managers are Superheroes
The primary role of every revenue manager is to perform analyses, provide recommendations, develop strategies, or respond to ad-hoc requests
Unlocking Efficiency and Revenue: Deep Q-Learning
In revenue management, the search for optimal pricing strategies is perpetual. Traditional supervised learning models have limitations, especially when historical data is sparse
Revenue Management From The Hotel Owner/Operator Perspective
There are many benefits of implementing a data-based revenue management practice at a property, especially for the owners/operators
Loyalty Program Gamification: Engaging Members with Rewards
By addressing the limitations of traditional loyalty programs and introducing elements of fun, gamification ensures a more vibrant customer relationship
How Hotel Marketing Drives Revenue Beyond the Reservation
If the question is how do we create more revenue, then marketing cannot be ignored when it is a crucial part of your revenue optimisation strategy
How Revenue Analytics Transforms Hotel Performance
Revenue analytics empowers hotels to transform raw data into actionable insights that drive revenue growth and operational efficiency
Breaking Down Silos: The Evolution of Hotel Sales Departments
The future of hotel sales lies in breaking down silos and fostering a collaborative, commercial mindset. Those who change will not only survive but thrive