Hotels

How Hotels Can Keep Consumers Engaged While Planning for Recovery

Overnight travel came to a sudden halt. This unexpected challenge forced hotels to rethink how they communicate with consumers going forward

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Reviving the Travel Industry Through Data Analytics

The power of analytics extends far beyond the travel and tourism industry’s ability to weather the storm but can serve as a critical driver.

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Are Hotels Finally Ready to Embrace Attribute Based Selling?

Attribute based selling is a buyer led process. Room types are eliminated and hotels break down their product bundles into individual items

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Can Sales and Marketing Save the Hotel Industry?

Coupling a data driven hotel performance strategy with a well-oiled sales and marketing team, hotels can kick their efforts into hyperdrive

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What Are The Problems With Directly Indexing Your Comp Set?

Many hotels look to keep a certain pricing gap with their comp set. For some, this relationship is a key component of their pricing decisions

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For Corporate Travel, a Long Recovery Ahead

While some travel providers have limited exposure to corporate travel, it’s a key driver of profitability for many major carriers and hotels

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Google Search Add Destination Travel Information About Hotels and Flights

You’ll see the percentage of open hotels with availability and flights operating at the city level based on Google Flights and Hotels data

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How Hotel Revenue Managers are Preparing for Recovery

To measure how recovery is progressing, revenue managers often mentioned looking at increasing occupancy and pick-up outpacing cancellations

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Hidden in Fine Print of Expedia “Revive and Relief” Recovery Program

Expedia have found a clever way of guaranteeing consumers lowest rates, without having to deal with the controversial OTA rate parity clauses

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Hotels Pivoting Toward More Hybrid Meetings

Corporate clients are increasingly asking hotels about hybrid meetings, blending a combination of in-person speakers and remote attendees

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