Hotels

Storytelling can draw out an emotional response, as the human brain is “programmed” to visualize the information a story can give

Take a look at your hotel reviews since start of this crisis. How clear have you painted the travel experience for potential guests?

Benchmarking could give hotels the tools to dig out of current financial holes. But, it will take a holistic plan and complete hotel metrics

With such collaborative effort behind-the-scenes, it is obvious why city’s hotels and resorts have seen an increase in number of local guests

Dori puts forward his views on why it’s even more important in the current climate that Revenue Managers must make themselves indispensable

Key is to know where the industry is heading and keep forecasted trends top of mind when considering how to allocate digital marketing dollars

Reward loyal guests with a gift voucher and incentivise potential customers to spend more by giving them a voucher for additional hotel credit

When news of the travel bubble between Hong Kong and Singapore was announced, interest in hotel searches increased dramatically

Hotels who have not moved to Google Pay Per Stay (PPS) offering are missing huge opportunity to capture demand without risking their cash flow

So how long do visitors stay on your hotel website? Average is 15 seconds. This means that your website must engage visitors almost instantly