Hotels
From Beonprice to BEONx: The Evolution and Journey Ahead
In this discussion we talk about the Beonprice brand evolution to BEONx, what BEONx is, sustainable profitability and digitalization
How to Tailor Your Messaging to Reflect Your Hotel Brand Image
Apply these personalization and design strategies to grow your direct booking channel while ensuring that your hotel website stays true to your brand image
The 7Ps of Hotel Marketing
Core to a good hotel marketing strategy is to promote the right product in the right place, at the right price, and at the right time to the right audience
How to Improve Your Hotel Upsell Program to Boost Direct Revenue
While upsell can certainly boost your revenue, they can also deepen guest relationships. So, taking time to invest in some best practices will go a long way
5 Things That Keep Travel Marketers Awake At Night
We may have entered the post post pandemic era of travel but there are still things that can keep many travel and hospitality marketers awake at night:
Hold The Phone! 6 Tips for Converting Hotel Calls to Bookings
Every phone call should be treated as a critical opportunity to establish a positive relationship that results in a booking and, ultimately, a loyal guest
The Power of Integrating AI into Your Hotel’s Call Center
While AI is not designed to replace your entire call center, it can significantly allow those employees to give full attention to more complex reservations
Direct Pre-Authorizations Can Boost Hotel Revenue Starting Today
Pre-authorizations are an indispensable way to preserve cash flow as they protect hotels from losses like late cancellations, chargebacks and no shows
Fake Hotel Reviews Have Serious Consequences
If a consumer suspects any of your positive hotel reviews are fake, they’ll lose trust in other positive reviews and assume negative reviews are true
Make It Short, Make It Count: TikTok Marketing for Hotels
TikTok may not seem like a platform that requires too much effort. But that’s only an impression. Planning ahead of time is crucial for maximizing results