Hotels

icons on mobile phone including well known otas expedia and booking reflecting proliferation of options beyond hotel direct bookings

Booking.com Best Practice Guide for Hoteliers

We focus on the peculiarities, best practices, and other aspects of booking.com and provide some insights to help you set up in the best possible way

Read more

4 glass jars filling up with coins reflecting how hotels should consider developing sustainability plans to help drive future revenue and profits

3 Tips to Boost Your Hotel’s Total Revenue Management Strategy

Most professionals in the hospitality industry now recognise that strategic revenue management is one of the key levers of business success

Read more

All Hotels Need a Head of Commercial

It is easy to agree hotels want their commercial roles, such as marketing, sales, and revenue management, to be productive in growing revenue and profits

Read more

Increasing Cost per Clicks – OTAs Back in the Auction

With the pandemic ending, OTAs began spending on marketing campaigns again and the hidden cost was a 50% in increase in the avg. CPC for the brand campaigns

Read more

How Automated Hotel Check-In can Benefit Your Front Desk?

There are many benefits of automated hotel check-in like increased guest satisfaction, improved operations, boosted revenue and reduced costs

Read more

Navigating the Future of Hotel Technology

AI and machine learning technology is quickly gaining traction in the hotel industry to increase efficiency, reduce costs, and improve the guest experience

Read more

Serving the Hotel Guest of the Future

The more a hotel can prove they truly know the guest, the deeper loyalty goes – particularly for travelers who are inclined to embrace technology

Read more

16 Must Have Hotel Website Features

As the digital face of your brand, your hotel website can act as an ally or foe, making or breaking your bottom line

Read more

How To Build Your Hotel Brand Story

First, we start with redefining the focus of your story. Instead of placing your hotel at the center of the story, start with the customer

Read more

letters spelling out the word pricing highlighting the current strategy of dynamic pricing for hotels

Why You Need Rate Parity in Your Hotel Pricing Strategy

Whether you rely on attribute-based pricing or demand-based pricing, it’s important to find a balance between direct bookings and bookings via OTAs

Read more