Hotels
4 Examples of Clever Hotel Marketing to Inspire Your Next Campaign
These four examples of well-crafted hotel marketing campaigns demonstrate the importance of creativity, personalisation, and storytelling
12 Easy Ways To Secure More Direct Voice Reservations
Despite the predictions of its demise, the voice reservations channel is alive and well for all sectors of the lodging industry
Decision Intelligence Pt2: Sonesta Hotels & Resorts HotelIQ Case Study
Gul outlines challenges she faced and how adopting a business intelligence tool was such a massive game changer for her team and property
Unleash High Season Revenue Potential With Game Changing Offers
Get ready to ignite urgency with last-minute deals, and entice guests to extend their stay with captivating offers. It’s time to dominate the high season!
How to Leverage Social Media to Increase Hotel Direct Bookings
Unlike your website, social media allows you to directly engage with your ideal guests, through likes, comments and even direct messages
Why Your Hotel Should Offer Pet Friendly Stays
People take their pets on holiday more than ever before. Bookings for pet travel have increased by more than a third compared to pre-pandemic
TikTok for Hotels – Can it Bring More Direct Bookings?
Seeing global hotel and travel companies on the platform with a huge amount of followers, shows us TikTok is not a channel that we can ignore
Boosting Direct Bookings With The Right Direct Booking Benefits
It’s clear that guests value direct booking benefits and are likely to be swayed by attractive perks and whatever makes their stay at your hotel better
US Hotel SEO Failure: Websites Earn Grade “F” Due to Basic Errors
When measured against SEO best practice metrics, US hotel direct websites score just 58.3% on average. The results, equivalent to a US High School Grade F
The Essential Overview of Hotel Dynamic Pricing (Price Tags)
Dynamic pricing or “price tags” is a complex yet profitable avenue for a hotel. The more you’re in tune with the market, the more you improve profitability