Hotels

Importance of Reputation Management for Increasing Direct Bookings

Embrace the power of reputation management and watch your hotel thrive in the competitive hospitality industry

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Maximizing Hotel Profitability: Discovering Your Most Valuable Guests

It’s not always about filling every room every night; it’s about attracting and retaining guests who bring the most value to your hotel

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doors with one of a different colour reflecting why hotels should use a hotel rate shopper to compare their room prices with others

What Is a Hotel Rate Shopper and Why Do Hotels Need One?

The ultimate objective of rate shopping is to achieve maximum revenue, grow ADR and occupancy and capture optimal business mix

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coins being added to a glass jar with the shoot of a plant growing from the top reflecting how cost based pricing ensures if hotels sell their rooms then that are guaranteed to make a profit

Green Revenue Revolution: Intersection of Sustainability and Revenue Management

The green revenue revolution is carving a path where sustainability and profitability are not just co-existing, but are complementary goals

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Best Practices for Managing Your Online Hotel Reviews

Hotels should enthusiastically encourage public reviews because most travelers won’t book without them. Don’t be afraid of negative feedback

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8 Ways to Boost Direct Conversions with an Effective Hotel Website

Your website is like your shop window, and this article will focus on key factors that can help you increase direct conversions

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Harnessing Data Driven Benchmarking to Outperform Competitors

For revenue managers, there has been a real shift in the landscape, making benchmarking an even more important tool to turn to

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12 Ways to Increase Revenue in Hotels

With the right strategies, your hotel can increase revenue to achieve sustainable growth in a competitive marketplace

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YouTube video thumbnail for discussion with Stephanie Smith of Cogwheel Marketing about Hotel Digital Marketing and asking is your hotel data helping you ask the right questions

Hotel Digital Marketing: Is Data Helping You Ask the Right Questions?

We look at the challenges faced trying to pull different information from multiple sources and the value of aggregating digital marketing data

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car engine depicting how a revenue management system can be the driver of the hotels success

Does Your Hotel Tech Stack Power Revenue or Just Efficiencies?

Your tech stack should be a sum of all its parts. When evaluating tech choices, you should consider if it increases the overall ROI of the entire tech stack

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