Expert Insights
Guest Messaging Will Make Hotel Staff More Efficient – Here’s The Proof
Automating only certain guest messaging and tasks cut out unnecessary steps while quickly reassuring guests that we are handling it
Digital Nomads at Hotels: Here to Stay or a Passing Trend?
We think the digital nomads trend is not going anywhere anytime soon so catering to these travellers will be a great way to boost reservations at your hotel
Normalization of Digital Nomad Lifestyle – Unforseen Pandemic Outcome
This new perspective on where it is acceptable to work opens new opportunities in travel blending both business and leisure – the “digital nomad” lifestyle
The Hotel Mindset: Is It More Like Nokia or Apple?
Has the hotel sector used the pandemic to develop a more customer centric approach to it’s product, pricing and promotions or will it revert back to type
The End of Third-Party Cookies and What it Means for Your Hotel
Sunsetting of traditional third-party cookies doesn’t end programmatic advertising, but rather pushes advertisers to innovate new offerings and capabilities
The Human Factor Behind Revenue Automation
We know the need for digital transformation, but it is the human factor that will guarantee the implementation success of Revenue Management technologies
How to Fix the Validation Problem When Choosing an RMS
A hotelier may decide to choose a ‘cheaper’ RMS system because they think they are saving money but they are overlooking the fact performance is everything
7 Hotel Commercial Mistakes and What To Do About Them
7 key findings, let us call them ‘Commercial Mistakes’ the property was making, were identified to answer why the hotel’s revenue struggled to improve
The Cost of Inaction – Will Hotels Revert to Type?
Vaccination campaigns are fired up and countries are reopening. It’s time to look at a future where hotels will be able to operate in high demand again
Revenue Management: Look Ahead to Avoid Being Left Behind
There is no dichotomy between PMS data and demand data because, the two combined provide the picture to develop data-based revenue management strategies