Expert Insights

woman and robots in front of computers reflecting the question of whether ai generated content is better and exploring what are the risks and rewards

The Power of Integrating AI into Your Hotel’s Call Center

While AI is not designed to replace your entire call center, it can significantly allow those employees to give full attention to more complex reservations

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man on a laptop with a credit card possibly booking a hotel room reflecting the importance for hoteliers to calculate their guest acquisition costs

Direct Pre-Authorizations Can Boost Hotel Revenue Starting Today

Pre-authorizations are an indispensable way to preserve cash flow as they protect hotels from losses like late cancellations, chargebacks and no shows

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jigsaw pieces being added illustrating the importance to hotels of smart forecasting to make hotel life easier

6 Forecasting Tips to Handle Uncertainty in the Hotel Industry

Forecasting has always been valuable for revenue managers. Given current uncertainty, it is so important to be able to predict and adapt to demand

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icons of technology reflecting changes in hotel adoption to improve the guest experience along the guest journey

5 Technology Trends Changing The Hotel Guest Experience

The guest experience is the sum total of a guest’s interactions with a property and its team members throughout the guest journey

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lightbulb with image of a brain inside reflecting the possible need for hoteliers to overhaul the definition of revenue management

The Situation of Revenue Management in The Hotel Industry

Where there is no revenue management strategy there is no knowledge about the customer, price, positioning and target audience

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monopoly hotel pieces on top of increasing piles of coins illustrating the value to hotels of upselling across guest touchpoints

Net ADR: The Most Important KPI You Should Pay Attention To

A rigorous net ADR analysis, that also takes into account discounts and all types of costs, is a core competency every revenue manager should have

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hotel contactless touchless technology and the borader impact of software solutions in driving revpar growth

5 Reasons You Must Have Hotel Technology In Your 2023 Budget

Investing in hotel technology may not be the answer to all of your problems, but the forward thinking hotelier will be adopting tech in the right places

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The Japanese return to travel: strong demand for travel but little for Europe lybra article image

Japanese Return to Travel: Strong Demand But Little For Europe

The data testifies to a great upturn in Japanese travel demand, but for now we should still wait before seeing them embrace the streets of European cities

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blocks being stacked in the same way a hotel rate strategy is not just about price but the building block of how you distribute fence and position the rooms

How to Build Optimal OTA Mix in a Dynamic Distribution Environment

To build an effective distribution strategy your OTA mix should include a minimum of 6 channels made up of the following types of OTAs:

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4 question marks reflecting the 4 future focused questions that predict revenue better than RevPAR

6 Profitable Sources of Hotel Revenue Generation You Rarely Consider

The key is identifying all stages of the guest journey where you can create opportunities to generate more revenue and increase your profit margins

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