Expert Insights
Proof Automated Upselling Improves Your Guests Experience
We figured that the best way to see how happy guests are with their upselling experience is to go directly to the source: Hotel Guest Reviews
Take Advantage Of Changing Booking Behavior Before Your Competition
Make forward-looking demand signals, such as monitoring of booking behavior part of the data set that informs your pricing decisions
Why an RMS Will Never Replace Human Revenue Managers
Just as search engines evolved thanks to software engineers, the predictions of an RMS develop based on the understanding of data revenue manager’s input
Map Advertisements: Should Hotels be Using Them?
The exciting thing about both and Waze map Ads is you can choose your budget. If you want more impressions and clicks, raise your budget based on results
How to Build the Ultimate Distribution Technology Strategy for a Casino Resort
The biggest winners in the casino resort market are those that reduce customer effort while delivering the best experience both digitally and in person
Are You Pricing Based On Your Competitor’s Actual Rates?
To effectively shape your pricing strategy and make informed rate decisions, you need to ensure you compare the true amount a customer will be paying
Three Hurdles to Direct Sales
Reducing or simply eliminating these hurdles should be your number one priority, as it will increase the volume and profitability of your direct sales
How Hybrids & Hostels Can Rapidly Shift Inventory For Changes in Demand
Hybrids face unique challenges that include complexity of different inventory types in the same building but they also have particularly demanding customers
Price Optimisation: The What, The Why and The How
We explore factors influencing price optimisation, number of calculations involved, why you can’t optimize without some technology and resistance to engage
Guest Experience Will Be Key: Loyalty Doesn’t Mean Loyal Anymore
The guest experience needs to be good, and consistent, across all channels, from website to the app, the booking experience and on-property experience