Expert Insights

person holding a heart reflecting importance of valentines day to hotels and the need to develop strategies to attract direct bookings

Top Strategies For Attracting Direct Bookings This Valentine’s Day

Inspire with these irresistible direct channel campaigns and promotions tailored for the romantic season, driving more direct bookings on Valentine’s Day

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person talking into a mobile phone possibly taking advantage of a hotel voice assistants or voicebots

Hotel Voice Assistants: What Are They and How Do They Work?

Voice assistants for hotels aim to provide the best possible user experience, allowing guests to ask questions without having to type them

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hedges in shapes of houses with leaves changing colours reflecting the pressure on seasonal hotels to adopt sophisticated revenue management strategies

Navigating Seasonal Dynamics: How an RMS Empowers Seasonal Hotels

Here is how RMS can specifically cater to these challenges, underscoring their importance in the strategic management of seasonal hotels

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person looking at graphs reflecting the importance of predictive analytics to help hotels forecast 2026 trends now

The Importance of Top-Level KPIs vs Deep Dive Analysis

While top-level KPIs set a clear focus and direction, deep-dive analytics provide the necessary insights for tactical execution

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guest requesting different room options illustrating the ways hotels can have impactful guest interactions pre arrival

Are Your Most Impactful Guest Interactions Happening Pre-Arrival?

Hotels that invest are better placed not only to meet but exceed guest expectations, fostering lasting satisfaction and loyalty in a competitive industry

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the words competitive pricing written out illustrating the importance for hotels to prepare their pricing strategy for the upcoming holiday season

Discounting Isn’t Always a Bad Strategy, But You Might be Doing it Wrong

Discounting has a bad rep, but it’s time to set the record straight. When used strategically, it can boost revenue, attract new guests and enhance loyalty

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person on a laptop with credit card possibly making a hotel booking reflecting the importance of flexible booking policies to convert more guests

Boost Hotel Bookings and Revenue: Strategies for Success in 2024

We explore effective ways for hoteliers to boost bookings and revenue in Q1 and Q2 of 2024 that align with the evolving landscape of travel and hotel trends

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person with keyboard and graphs reflecting the power ai first business intelligence and analytics technology can have on hotel operations

Conversion Rate Doesn’t Matter, Revenue Does

There is a direct relationship between conversion rate, visits, and reservations numbers, and the higher any of these numbers are, more reservations result

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letters spelling out the word pricing

Price Oscillation: Unraveling the Pendulum Effect on Hotel Rates

Average daily rate per room values has experienced greater growth in the last 3 years, but will price continue to grow rapidly? Will there be a correction?

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hotel guests at a luxury resort which faces different strategic revenue management challenges

The Art of Resort Hotel Revenue Management: Specifics and Strategies

While the basic principles of revenue management apply to all types of hotels, resort hotels have important strategic considerations

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