Expert Insights

person at a laptop with a computer chip overlay and buildings in the back reflecting the top rms features every multi property hotel group should look for

Leveraging AI for Dynamic Revenue Optimization

Dynamic revenue optimization is the practice of adjusting prices in real-time based on demand, market trends, and various other factors

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dots of different colurs reflecting data sets and how to empower hotel revenue strategies through ai and causal ml

Empowering Hotel Revenue Strategy Through AI and Causal ML

Should revenue managers interact heavily with an AI RMS or trust automation? What is the impact of overrides on revenue?

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graphic layout of a hotel website design which can build trust and drives bookings

7 Design Trends to Convert Travelers on Your Website

Here are 7 design trends for 2024 that will give your website a boost and make it more attractive to Internet users

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magnifying glass looking at the tripadvisor website reflecting the value of the platform as an advertising avenue

TripAdvisor Advertising for Hotels and Is It Worth It?

There’s no questioning the popularity and power of TripAdvisor. Attracting 400M+ unique visitors each month, it is one of the most popular destinations

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man using spreadsheets illustrating an outdated approach to business intelligence or decision intelligence

Revenue Management: From Spreadsheets to AI Based Systems

The introduction of AI based systems marked a significant turning point in Revenue Management with algorithms, big data analysis and real-time processing

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YouTube video thumbnail of conversation SSP Partner Marc Fleischer about hotel sustainability and how hard ti is to implement

We Talk About Hotel Sustainability But Real Change Is Not Easy

Marc is perfectly placed to talk about the focus on sustainability, it’s impact on hotel engineering teams and their value to implementing effective practices

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4 forms of light reflecting the evolution of hotel booking behaviour from the yellow pages to ai

Revenue Management Evolution: From Intuition to Data Driven Decisions

Clever hoteliers invest in technology whilst mentoring their valuable team members to allow them to grow and expand their revenue knowledge

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man standing by a board with graphs and charts reflecting the vast scope of revenue management beyond pricing

Unlocking Efficiency and Revenue: Deep Q-Learning

In revenue management, the search for optimal pricing strategies is perpetual. Traditional supervised learning models have limitations, especially when historical data is sparse

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city skyline with offices and multiple hotels reflecting the need for hotel owner operators to get to grips with revenue management

Revenue Management From The Hotel Owner/Operator Perspective

There are many benefits of implementing a data-based revenue management practice at a property, especially for the owners/operators

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person breaking down a wall reflecting the need for hotels to break the cycle of ota dependence

Breaking Down Silos: The Evolution of Hotel Sales Departments

The future of hotel sales lies in breaking down silos and fostering a collaborative, commercial mindset. Those who change will not only survive but thrive

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