Expert Insights
Beyond the Hype: The Rise of Conversational AI in Hospitality
Conversational AI, a solution that combines the simplicity of chatbots with the depth of AI to find information that required poring through search results
The Missing Link Between Data Analytics and Dynamic Pricing
Using real-time data analysis and dynamic pricing strategies, hotels can tailor their offers to guest preferences increasing conversions and direct booking
Maximising Hotel Profitability by Measuring Willingness to Pay
The concept of willingness to pay (WTP) relates to how much a guests are prepared to pay for a room and for each of your ancillary services
Attribute-Based Selling: What’s in it for me?
Attribute-Based Selling is the logical step forward. It improves guest satisfaction, brand distinction, cart value, conversion and delivers more revenue
Do Smaller, Independent Hotels Need an Automated RMS?
Did you know that hotels using automated pricing solutions, on average, experience a 22% increase in revenue and 4% increase in ADR?
Don’t Be Afraid! Dive In and Embrace Data to Drive Revenue
We are talking about siloed, disparate, small data across a hotel tech stack and the value of bringing this data together to make commercial decisions
5 Tools in Your Hotel Google Profile to Increase Your Direct Sales
This article explains a number of different tools available to you through your hotel’s profile in Google Hotels that you probably haven’t heard about
Hotel Direct Bookings vs. Hotel Bookings from OTAs
A well-rounded approach combining strengths of direct bookings and OTAs will help hoteliers maximize their revenue potential and enhance guest experience
Hotel Brand: Is Your External Image and Messaging Fake News
We are talking Hotel Brand. When done well, it is a core differentiator reflecting the culture, values and identity of your hotel, helping to build loyalty
Hotel Direct Booking (Pt3): Turn Your Lookers into Bookers
Today, in the final video 3, our panel consider ways Hotels can increase their chance to convert those guests looking into direct booking