Expert Insights

Forecasting plays a key role in any hotel revenue management (RM) strategy, helping hoteliers make important pricing decisions that significantly impact profitability. NB: This is an article from Rainmaker It’s […]

Conversion. RevPAR. GOPPAR. If you’re still getting to grips with promoting your property online, the number of technical-sounding terms can be off-putting. But it doesn’t need to be that way. […]

Before we talk about the hotel promotion ideas that you can use for your hotel, let’s talk about how important promoting your hotel is? Let me guess, as important as […]

Comparing our own user behavior a couple of years ago to now, it is clear that the decision making process and the steps leading up to the final purchase have […]

Google has enhanced its flight and hotel search capabilities ahead of the U.S. holiday travel season, while concurrently announcing that it has started offering exclusive hotel discounts to paying users […]

As a consultant for Hotel Revenue Science I’ve had the opportunity to work with many Revenue Managers. I have interacted with RMs working in large brands, franchises and independents. My […]

At every property revenue managers have to make pricing decisions that are crucial in maintaining a healthy bottom line, so it makes sense to use the best available tools for […]

“The meetings and events industry is thriving,” says Issa Jouaneh, senior VP and GM of American Express Meetings & Events. Companies are recognizing that meetings engender growth within their organizations. […]

Direct communication is at the centre of personalising your approach to customer retention. In order for your guest to value your business over your competitors, they need to view your […]

Just a few weeks ago, Google began testing a new hotel pricing and availability graph. This new feature shows average pricing for hotels when users carry out a branded hotel […]