distribution
How to Increase Revenue and ADR Without (Almost) Working on Price
The first association most people still do when they hear about Revenue Management, is pricing and rate management. NB: This is an article by Silvia Cantarella of Revenue Acrobats This […]
Understanding the true cost of distribution
Hotels can make the biggest impact to their bottom line with an optimized direct channel. But a recent white paper by HEDNA found most independent properties are underinvesting and undervaluing […]
How hoteliers can navigate constant distribution change
If there has been one constant in the universe of hotel distribution over the past few years, it’s been change. As brands make aggressive pushes to lure more guests to […]
How Blockchain Could Disrupt Hotel Distribution And Loyalty
Hype surrounding blockchain technology continues to climb, despite the volatility in related cryptocurrencies like Bitcoin seen earlier this year. While it’s still too early to know how these distributed-ledger technologies […]
8 Hotel Distribution Metrics You Cannot Ignore When Channel Choosing
If you want a winning distribution strategy you need to keep on top of the data. NB: This is an article from Staah Unfortunately, it can become a rabbit hole […]
Voice Search: Next Big Thing in Hotel Distribution and Marketing
As one of the most exciting trends in hotel marketing and distribution strategy, voice search has galvanized the hospitality industry, both in preparation for evolving consumer behaviors and technology advancements. […]
Special Report: The future of airline distribution
The airline-GDS distribution battle threatens growing fragmentation. Smaller agents are stuck in the middle of a battle over distribution between airlines and GDSs and being denied access to full fare […]
9 compelling reasons why your Hotel needs a Channel Manager
Hotel channel management software play a huge role in seamlessly distributing inventory and rates on multiple OTAs. This entire process helps a hotel to maximizing bookings and, thereby, increasing revenue. […]
Are Your Channels Delivering Optimum RevPAR?
If you are looking for a measure for revenue performance look no further than the multi-dimensional RevPAR. Owners swear by this KPI which not merely reflects revenue performance but in […]
Owners vs Operators: Interest Misalignment of Distribution Costs
Currently, most hotel management companies/operators earn their room-related management fees as percentage of gross room revenue, irrespective of whether room revenue is generated from OTA bookings or bookings that are […]