distribution
Fornova “Who Are We” – Welcoming our Latest Expert Partner
We are delighted to welcome Fornova as an Expert Partner of Revenue Hub. In this “Who Are We” video we are joined by Dori Stein – CEO
The Future of OTAs: What to Expect From New Adaptive Strategies
OTAs have always been a subject for debate with hoteliers. Should we reinforce our direct channels of distribution or rely on intermediaries?
Hotel Marketing & Distribution: Something New or Same Old, Same Old?
Have things changed in how OTAs have been running their business from operational perspective? In 2 single words: Marketing and Distribution
10 Requirements to Internationalise your Direct Channel Sales
Boosting your official website’s direct sales internationally is a challenge, but it is key to ensure you don’t become easy prey for the OTAs
Why You Should Not Invest in Metasearch Right Now
Even if you leverage metasearch to drive direct bookings on your website, are they the type of customer to come back again and again? Nope!
UK Hoteliers Rethink Relationships with ‘Silent’ OTAs
Sources said OTAs share a responsibility for the industry’s recovery after making a great deal of money selling hotel rooms they never owned
Distribution Management in a Pandemic
Hotels must go beyond simple distribution and try every option to “engage the customer” and convert them on your hotel/brand/loyalty site
4 Ways To Use Your Hotel Channel Manager More Effectively
To be competitive you need a proactive channel management strategy. We look at four ways hoteliers can use their channel managers more effectively
Revenue Management Strategies During a Downturn or Financial Crisis
Get creative with revenue management and distribution strategies and drive sales for your hotel. Don’t shy away from some guerilla warfare yield techniques
What’s New in Metasearch: Q2 2020
There are a few metasearch updates this quarter. The thread that connects them is a commitment to removing barriers to both advertising and traveling