digital

The digital world is a noisy place: People are bombarded with tons of content and messages every second – from online ads to blog posts and user-generated content, among other […]

Knowledge of your customer is a must-have, but complex journeys across multiple devices present travel brands with huge challenges. Travel brands should attack the issue of attribution from multiple angles, […]

Today, when a customer wants to find a hotel, they will often search for options online, using a search engine like Google, or Bing. Indeed, Google’s search engine is a […]

In a competitive market, getting noticed is the biggest challenge for small and mid-sized independent hoteliers. NB: This is an article from Hotelogix The Internet is flooded with different types […]

Belonging is at the core of Airbnb’s mission. One essential step to make people feel like they can “belong anywhere” is to have homes where people can stay around the […]

Hotel marketing is an incredibly complex web of tools, programs, sites, and third-party systems. In order for your marketing to work at its potential all systems must be functioning, and […]

Email marketing continues to be a strong driver for traffic, engagement and bookings. Yet while you intuitively know you should be using it more, email blasts seem more appropriate to […]

NB: This is an article from Staah Facebook News Feed Update An explore page, group video, hashtag in profiles and updated messenger, here are a few Facebook and Instagram features […]

In today’s technology-driven world, a common part of our morning routine is reaching for a mobile phone, followed by checking emails. The importance of an effective email marketing strategy for […]

Our industry may have many varied opinions about Airbnb, but there’s no denying the platform has a great content and customer engagement structure. Airbnb and its hosts put the utmost […]