digital

The concept of leveraging technology to improve the user experience and increase hotel revenue simultaneously is what we call Predictive Personalization.

If you’ve done any marketing at all, you’ll have heard of Google Ads. The advertising service provided by Google is used by millions of businesses worldwide. Which makes sense. NB: […]

Let’s admit it: When picking a hotel for a trip, our choice often depends on reviews left by previous clients. Many guests will gladly post a photo taken on the […]

When you’re busy running an apartment, hotel or B&B, it can be difficult to find a few minutes to come up with ideas for your accommodation blog. NB: This is […]

After saying goodbye to 2018, we’re starting the new year with fresh priorities and goals. NB: This is an article from hebsdigital January is a great time for hoteliers to […]

That vibrant sunset on the beach, those sea turtles you just watched float by, the waves you hear crashing. Are you in the tropics? NB: This is an article from […]

Online marketing for hotels is being made easier and easier by the day thanks to apps and social networks like Facebook and Instagram. NB: This is an article from Screenpilot […]

You own or manage a franchised hotel under a specific flag. The brand may or may not have given you some marketing guidelines, or was wrapped up in onboarding training. […]

If you ever wonder whether your hotel’s digital future is secure, just ask yourself one question: NB: This is an article from ARO Am I mobile-ready? All key digital trends […]

One of the most widely used social networks, Facebook, continues to lose popularity among American teenagers and young people. According to eMarketer, a company that specializes in marketing research, in […]