digital

What’s Missing From Your Content Management System? (Part 1)

The average consumer will spend more time on their mobile devices this year than they will watching television. NB: This is an article from Milestone That’s a critical metric that […]

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Hotel Target Market: How to Find Your Most Lucrative Prospects

Your hotel target market is one of the most effective ways of growing your business. NB: This is an article from Socialtables If you’re interested in finding more prospects who […]

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The Future of Customer Engagement on Social Media

More than ever, businesses are struggling to compete for customer engagement in the social space. Research from marketing consultancy firm Edelman found that 60% of global consumers no longer trust social media […]

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3 Reasons Facebook & Instagram Ads Are Snatching Space In Your Media Plan

The Facebook and Instagram advertising platforms have risen to become the predominant options for social advertising, occupying a progressively larger place in hotel marketer’s media plans. We’re continuing to see […]

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How to Create a Winning Social Media Strategy for Your Small Hotel?

Millions of followers and slick brand campaigns are not the only measures of success on social media. Lots of small businesses are making a mark with some smart thinking.

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Metadata Matters to Your Digital Marketing

How do you reach and actually show potential guests that your hotel exists and is the perfect fit for them? NB: This is an article from Blue Magnet The easiest […]

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Hotel 101: Sending An Amazing Marketing Email

This 101 for email marketing will just hit on the basics of getting an effective send out the door to your audience.  We’ll be making making a few assumptions in […]

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Are Google Timer Ads Worth Your Time?

It can be all too easy to get yourself into a marketing rut using the same ad formats over and over, but we love playing around with different formats for […]

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Steps You Should Take to Improve Your Venue’s Local SEO Rankings

Whether your venue is located in a small town or a big city, the quality of your local SEO strategy will determine whether your venue shows up on the first […]

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How Google Reviews Is Crushing TripAdvisor

An interesting trend has been brewing in the travel business. Quietly but surely, Google Reviews has been expanding their online review market share for brick and mortar businesses. Since hotels, […]

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