data

5 Ways to Generate More Revenue in Low Season

Revenue maximisation is a central, year-round responsibility for all revenue or property managers. But it’s especially tough during periods of low demand, when you need to come up with creative […]

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Hotel Brands Use Big Data to Connect With Wider Range of Travelers

During my time attending the Digital Travel Conference in Las Vegas back in April, I overheard the same takeaway from multiple hoteliers: “If I can just convince a traveler to […]

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8 Ways to Use Guest Intelligence for Hotel Events

For special occasions and hotel events, the expectations and stakes are high – for the people who organize them and for the hotels that host them. Reviews and online reputation […]

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Top 3 Tips to Increase Hotel Revenue Using Big Data Analytics

With changing time and increased competition, many hotels now have started using hotel industry business insights to take relevant business decisions, ultimately to increase hotel revenue. However, are you one […]

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Why Do Hotels Need Business Intelligence Tools?

Data is everywhere. In our computers, in our phones, in the cloud, and virtually every kind of system or software that records information. Let’s just say there is a lot […]

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How Data Informs the Hotel Guest Experience

What makes an exceptional guest experience? This is the question hoteliers find themselves continuously striving to answer as they work to refine (and evolve) their service offering. However — this […]

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Airline Dynamic Pricing: Using Advanced Data Science for Optimum Pricing Strategies

As we look at the major trends in the travel industry, one thing is clear – the future of travel retail will become more and more personalized. Airlines want to […]

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Is GDPR Legislation Coming to U.S. Hotels?

Privacy legislation is dominating the news cycle these days–and it’s unlikely to slow down. Now, as U.S. companies are adjusting to the requirements of the European Union’s General Data Protection […]

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Data Analytics Tips as Developed by Disney

The Walt Disney Company is a massive organization spanning the globe with everything from animation to amusement parks to hotels and resorts under its umbrella. But Bonnie Spalding, consulting director […]

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How BI Connects Revenue Management and the Hotel Ecosystem

The data and analytics capabilities of a hotel business intelligence (BI) tool provide foundational support for today’s cutting-edge revenue management solutions. NB: This is an article from Rainmaker Working together, […]

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