data
Back to the Basics Pt 1: Analytics primer
It’s back to school time, and back to school reminds me of getting back to the basics. So, we thought we’d start the fall with a “back to the basics” […]
Big social data drives brand campaign
LateRooms‘s marketing strategy now includes social media and big data as well as the more traditional channels. Five years ago Rich Kemp joined LateRooms to help formulate its social media […]
4 Ways Hertz Keeps a Finger on the Customer Pulse
In an increasingly connected and demanding world, established brands cannot afford to stand still. EyeforTravel’s Pamela Whitby hears how car rental firm Hertz is staying on track. If you are […]
Using data mining and analytics to your hotel’s advantage
Data mining and analytics – techniques for exploration and analysis of large quantities of data in order to discover meaningful patterns, trends and rules – helps hotels sift through massive […]
US performance records past and present
With the favorable supply and demand dynamics in the hotel industry, US performance records are being broken month after month, according to data from STR. It’s almost like the steroid […]
Rooms revenue greatest source for Caribbean properties
Caribbean hotels are enjoying their continued run of double-digit net operating income (NOI) growth according to the newly released 2015 edition of Trends® in the Caribbean Hotel Industry by PKF […]
Big Data, Big Analytics and Big Revenue
There has never been a more complex time to practise revenue management in Asia: Changing guest behaviours, the evolving and increasingly intricate nature of distribution channels and an abundance of […]
UAE hotels see strengthening RevPAR in July
Abu Dhabi Hotels reported a 27.2% growth in revenue per available room (RevPAR) to US$73.01 in July, driven by a 10.5 percentage point rise in occupancy levels to 60.8%. The […]
Barcelona and Paris hotels achieved increases in GOPPAR
According to Hotstats July 2015 European Hotels Market Review both Barcelona and Paris hotels achieved noteworthy yearon-year increases in gross operating profit per available room (GOPPAR) in July by 24.9% […]
North East Hotels record a 3.3% increase in GOPPAR
According to Hotstats July 2015 UK Chain Hotels review the UK provincial hotel market registered positive year-on-year movements across all key performance indicators for the month of July. Hotels in […]