data
Airbnb rentals now 9% of room inventory in major cities
Airbnb accommodations now account for 9% of the total lodging units in the 10 largest U.S. markets and appeared to be adding units at a substantially faster clip than […]
Human element deters hotel dynamic pricing
NB: This is an article from RepresentAsia, specialists in Sales & Marketing representation throughout South East Asia Dynamic pricing is becoming more important, according to sources, although any rapid […]
Tracking and quantifying the whole customer journey through optimisation
NB: This is an article by Brian Taylor, Digital Managing Director of Jaywing, via Travolution With the full onslaught of winter upon us, it’s natural that people find themselves dreaming […]
6 ways to bring precision to Revenue Management
NB: This is an article by Tom Bacon for Eye for Travel Today it is possible to cut the data in so many different ways, but now is the […]
Hotel data knowledge + visibility: Why you should understand these essential metrics
NB: This is an article from SiteMinder, a leading cloud platform for hotels including The Channel Manager and TheBookingButton Do you know the percentage breakdown of guests in your […]
Resolving conflict between revenue management and CRM
NB: This is an article by Ahmed Mahmoud founder of revenueyourhotel.com Revenue management focuses especially on short and long term profit maximization and is an essential tool for hotels […]
Digital Commerce and API First
NB: This is an article by Brian Collins, Director of Product Development and Diarmuid O’Grady, Director Product Enablement of Datalex Digital commerce is steadily becoming the primary enterprise system […]
Why Hotels Need Big Data
NB: This is an article by Martin Soler, CMO, SnapShot Big Data and Hotels, Today It’s 2016. Yet, current rates in the hotel industry still depend on human decisions […]
Destinations establish way of measuring ROI of social media
Destinations are some of the most prolific users of social media in the travel industry – a trend that includes a wide cross section of channels and often backed by hefty levels […]
9 Ways for Hoteliers to thrive in 2016
NB: This is an article by Kelly McGuire, Executive Director Hospitality & Travel Global Practice at SAS 2015 was a busy year for Hoteliers. ADR, Occupancy and RevPAR achieved […]