booking

Google evaluates websites based on Experience, Expertise, Authoritativeness, and Trustworthiness (EEAT) as a metric of their quality

Black Friday has the potential to overwhelm, so let’s walk through every step of the way to a successful hotel direct channel strategy! 

There are extra steps hoteliers can take to maximize holiday bookings and make sure their marketing efforts hit the right notes

We’re not only talking about decreasing rates when occupancy is low; the secret to generating more bookings year-round lies in data contained in your PMS

With a cart abandonment rate for hotels of 80%, and websites converting only a fraction of traffic, the potential revenue left on the table is significant

We’ll explore how hotels can drive bookings during Black Friday and Cyber Monday with a focus on direct bookings and digital marketing

In the hospitality industry, the Buy Now Pay Later payment method is a game-changer. It’s reshaping the way guests experience hospitality

In the realm of hotel distribution and connectivity, two essential tools are often in the spotlight: GDS vs Channel Manager

Wrong decisions are made when hotels consider “share of direct channel out of the total revenue” as the only KPI to understand how the channel is doing

By adopting these tactics, your hotel can stand out, win over event attendees, and boost direct bookings. Don’t miss the chance to turn local events into direct booking victories!