booking

We look how Maslow’s Hierarchy of Needs helps us understand what is important in these times when considering Asian traveller buying motives

Looking at domestic travel changes in APAC since 5th April, Flight and hotel search and booking trends correspond in following countries:

One area in greatest need of reconsideration is the focus brands have put on driving direct bookings by turning off activity with OTAs

Most agree the recovery could be longer. Though GDP historically correlated to hotel demand, this time around it may have nothing to do with the economy

To be competitive you need a proactive channel management strategy. We look at four ways hoteliers can use their channel managers more effectively

As the region continues to open its borders, and relax lockdown measures, domestic travel continues to prop up the travel industry for MEA

Putting most important information at the outset of a guest’s interaction with your website increases the chances of bookings converting

Mobile searches are increasing at a faster rate than mobile booking revenues, suggesting the booking experience isn’t performing as well as it should be

These forward looking insights will hopefully help travel marketers shape their strategies as the industry recovers from this outbreak

We look at the 10 best strategies to increase your hotel’s direct bookings that affect every aspect of your hotel’s success from your booking engine onward