oaky

monopoly hotels on piles of coins which are increasing in size to illustrate increasing revenue

How to Optimize Revenue Strategy with Rate Optimization

A strong revenue management strategy allowing you to secure market share and maximize average spend is key to success in this time of slowly growing demand

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wooden floor with word upsell spelt out like a hotel upselling offers

Launch: Best Converting Design for Hotel Upselling So Far

There are plenty of things you can do to increase your conversion rates. Follow the steps below and you’ll be on your way to becoming an upselling rockstar

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Revenge Travel After COVID19 What Will it Look Like

Revenge Travelling After COVID-19 – What Will it Look Like?

Hotels and the Tourism industry are hoping for a wave of ‘revenge travelling’ – people going on extra trips or splurging after the Corona Crisis because they were deprived of that possibility for so long

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Podcast: Oaky and Staah talk Hyper Personalisation

Podcast: Oaky and Staah talk Hyper Personalisation

We discuss the topic of Hyper Personalisation, how this extends personalisation, which we are all familiar with, and clarify how this should not to be confused with segmentation

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Why Segmentation is First Step to Creating More Personalized Guest Experience

Why Segmentation is First Step to Creating More Personalized Guest Experience

Today we take a step back to look at how hotels can use segmentation to categorize guests depending on how they booked, how long they are staying and whether they are travelling alone

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Does Pre-Stay Upselling Cannibalise Front Desk Upselling?

Does Pre-Stay Upselling Cannibalise Front Desk Upselling?

A common worry is that pre-arrival upselling cannibalizes front-desk upselling, thus reducing the receptionists’ chances to upsell guests. But does that actually happen?

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