hotelperformance

like this chameleon on a twig hotels must adapt or die

Hotels, Tour Operators, Agencies : 2B or Not B2B in Pandemic Era??

The most successful Hotels were the ones that accepted the challenge and risked to fail, but still tried to continue business and not stop

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telescope by the seafront increasing market visibility

Effective Tools to Increase Visibility When Using Booking

Almost all hotels in the world are live on the channel, and for sure visibility to potential customers is greater than that of most websites

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wooden floor with word upsell spelt out like a hotel upselling offers

Evolution of Hotel Upselling: Improve Experience, Revenue and Reputation

Upselling is a win-win strategy, where both the guest and hotel win: the guest has a better service, the hotel will have a revenue increase

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tracks show different channel of train distribution routes

Distribution Management in a Pandemic

Hotels must go beyond simple distribution and try every option to “engage the customer” and convert them on your hotel/brand/loyalty site

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compass showing direction of revenue management going forward

Revenue Management Models Have Changed. What To Do?

Trend, pace of sales and rate elasticity assume a fundamental role for revenue professionals in order not to lose the compass direction to the way forward

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tracks show different channel of train distribution routes

Right Channel per Right Room Type: Inventory Management per Channel

Production statistics for every channel compared to the cost of distribution could easily give you the evidence of a revenue contribution for every channel and net rate (after cost breakdown) as well

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Group Business Threat or Opportunity Room Type Displacement Model

Group Business, Threat or Opportunity: Room Type Displacement Model

The procedure is analogous to that of the simplified Displacement, that is, the value of the group must be added to what we have already On The Book (OTB) and we will obtain a first sales scenario

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Group Business, Threat or Opportunity: Simple Group Displacement Model

Group Business, Threat or Opportunity: Simple Group Displacement Model

Each time we do a group quote we must evaluate the impact this has on the date of stay in the booking time, but also the selling of remaining capacity to the exclusion of other profitable segments

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Hoteliers Spot New Markets to Create New Revenues Post COVID19

Benchmarking Should be More Than Just Data Comparison

Many benchmarking, especially from third-party companies, show only comparison with comp set aggregate data. This, in addition to ensuring greater confidentiality, also allows a certain reliability

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person with a magnifying glass following footsteps as if searching for hotel budgeting answers

Tools and Strategies for a Perfect Analysis of Competitors (Part 2)

We can concentrate on the most tactical part, the operational part of the data analysis that will lead us to the definition of market positioning to conclude again on the benchmarking strategic analysis.

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