attribute based selling

How Attribute Based Shopping Will Change Hotel Booking

If you’re a hotelier that believes in Attribute Based Selling but doesn’t see what they can do today to prepare for the change, we have a recommendation

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Beyond Room Rates: A New Era with Attribute Based Selling

Here is a look at Attribute Based Selling from both the guest and hotelier point of view, as well as challenges and benefits of implementing such a strategy

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person with arms open in joy reflecting how hotels must offer guests something digital intermediaries cannot to gain back primacy in travel planning

Hotels Must Offer Something Competing Digital Intermediaries Cannot

Third party encroachment on the customer booking journey means higher costs for hotels to achieve visibility in the eye of the consumer

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shopping cart with different purchases reflecting attribute based selling (abs) and how hotels could benefit from adopting retail best practices

With ABS Hoteliers Can Leverage Retail Best Practices

Your guests want more control. When it comes to their hotel stay, ABS (attribute-based selling) offers the same retail style customization they are after

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