We explore everything you need to know about Google hotel reviews and provide valuable insights to enhance your hotel’s reputation and attract more guests

Dynamic pricing is like a chameleon for prices, changing to match what’s happening in the world around it. It’s about finding the right price at right time

Customization, engagement, and innovation are your greatest allies. Embrace them, and watch your bookings soar to new heights

To stay competitive in the ever-evolving hotel industry, implementing effective customer segmentation strategies is not just an option, it’s a necessity

The return of groups business is not without challenges, including staffing shortages, inexperienced staff and planners, cost increases and short lead times

Poor inventory management can result in higher operational costs, inefficient use of resources and lost revenue opportunities

Why are hotels still assigning rooms to guests rather than letting them choose the room they want? Booking a hotel room shouldn’t feel like a gamble

Let’s take a look at some of the benefits that come from approaching automated upselling as a critical piece of your revenue management recipe

This is where the psychological tactics of scarcity and urgency come into play. Rooted in human behaviour, these tactics are not just marketing gimmicks

Another major shift aims to unlock the full revenue generating potential: replacing traditional room-only metrics with TRevPar or RevPAM