TSA Solutions Supports Hotel Atlantic to Enhance its Upsell Revenue

  TSA Solutions supports the Hotel Atlantic Kempinski Hamburg to Enhance its Upsell Revenue, Promote Guest Satisfaction and Motivate Front Office Teams The 221-Room Hamburg Property Becomes the Third Kempinski Hotel […]

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Destinations establish way of measuring ROI of social media

  Destinations are some of the most prolific users of social media in the travel industry – a trend that includes a wide cross section of channels and often backed by hefty levels […]

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8 Things the Best Hotel Revenue Managers do

NB: This is an article by Robert Hernandez of Origin World Labs As a consultant for Mathematical Revenue Optimization I’ve had the opportunity to work with many Revenue Managers in […]

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Lackluster results for hotels in secondary Chinese cities

  China’s hotels showed signs of recovery in occupancy rates in 2015,and demand for hotel accommodation will find support from tourism development in the next few years, Savills China reported […]

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Using analytics to identify falling conversions

  NB: This is a viewpoint by Tony Gray, senior director of North American Professional Services for Webtrends Every travel company wants to use data to make the right decisions […]

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The Dangerous Hotel Revenue Manager

NB: This is an article by Robert Hernandez at Origin World Labs From time to time one of our clients asks me to sit in on a vendor presentation for […]

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Increase Email Clickthrough Rates: Four Tips for Hotel Marketers

  To increase direct bookings with email marketing, you first have to deliver engaging campaigns. Sometimes it’s hard to know what will work with your audience, so it’s a good […]

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Length of website visit is key to securing direct bookings

You might not have made the connection between how long visitors spend on your hotel’s website and the number of direct bookings you receive. Here’s why you should pay attention […]

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Why Airbnb isn’t a threat to hotels, yet!

  Airbnb, the tech company that allows travelers to book rooms directly from homeowners, crossed the 2 million listings mark in 2015. And the company has sometimes touted itself as […]

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Using Facebook Messenger to increase RevPar performance

Hotels have in general been slow at introducing new ways to connect and interact with their guests directly to their mobile, especially considering a vast majority of their clients are […]

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