Expedia Accelerator: Final Nail in Coffin of Hotel Profitability

  NB: This is an article by Max Starkov, President & CEO of HeBS Digital Background Though Expedia’s new Accelerator Program has not officially launched, it has been widely discussed […]

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That New Hotel Charge You Really Hate? It’s Here To Stay

  The hotel industry considered whom it most admired. The answer was: the airline industry. Yes, that wily cartel of misbegotten nickelers and dimers who delight in making planes narrower, […]

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Edinburgh and Glasgow hotels report ‘encouraging start to the year’

  Hotels in Scotland’s two largest cities – Glasgow and Edinburgh – have reported a ‘robust’ start to the year, while Aberdeen continues to struggle. That’s according to the latest […]

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Europe’s Hotels See Record Performance in 2015

  Hotels in Europe experienced ongoing value growth and recovery in 2015 with hotels in many cities reaching record performance, according to the 2016 European Hotel Valuation Index (HVI) published […]

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Alitrip looking beyond model of traditional travel OTA

Selling travel isn’t just about product, content, distribution mix or sales strategy anymore. The battle has nudged ahead into a different zone altogether. It’s the world of data, analytics, and […]

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Google Moves Away From Right-Rail Ads: The Hotel Marketer’s Action Plan

  NB: This is an article by Asher Fusco, Associate Director Copy & SEO and Carmine Fischetti, Manager SEM at HeBS Digital Google rolled out a major change to its […]

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AccorHotels takes 30% stake in Oasis Collections

  AccorHotels has taken a 30% stake in Miami-based Oasis Collections, a marketplace for private rentals, for an undisclosed sum. The French hotel giant is believed to be the first […]

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What all hotel owners need to know about SEO

  NB: This is an article by Shaz Memon, creative director at Digimax During most of my meetings with hoteliers, I hear the question, “How can we get more direct […]

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Hotels don’t appear to be that scared of Airbnb

  The hotel industry has been turning up the volume on its opposition to Airbnb in recent weeks. But it’s not clear that the hotels themselves are getting more worried […]

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Quality hotel content is key to instant booking conversion

  TripAdvisor’s new chief financial officer Ernst Teunissen has begun his tour of the investor forum circuit, speaking today at the Morgan Stanley Technology, Media & Telecom Conference. When it […]

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