Grow your hotel’s profitability and digital presence by mastering online review management. Explore practical strategies, understand the guest perspective, and leverage reviews to market your establishment in the digital landscape

Avoiding overbooking in the hotel industry is a delicate balancing act that requires careful planning, data analysis and strategic decision-making

We look at the data, the potential value, and examples of correlations and cause-effect relationships that could benefit hoteliers

The revenue trend insights presented here offer a glimpse into the key drivers that are shaping the hotel industry’s financial landscape

Generating ancillary revenue at your hotel requires a thoughtful and strategic approach. It’s not just about offering extra services

Revenue management is a vast topic that touches on operations, marketing, effectiveness and efficiency, guest service and staffing and profitability

Tailored experiences make guests feel valued and appreciated, ensuring guest satisfaction and giving them more incentive to come back

Win-back email campaigns should become a pillar of your hotel marketing strategy. If overlooked, your hotel is leaving money on the table

It is more important than ever for hotels to increase direct bookings. They give hotels more control over their pricing, marketing, and guest data

Hotels need a philosophical shift away from the rat race for short-term profit and move from asset management to customer management