In the realm of hotel distribution and connectivity, two essential tools are often in the spotlight: GDS vs Channel Manager

Hotels must apply revenue management principles to manage costs, push ancillary revenue, optimize distribution spending, and track guest expectations

Many hotel companies spend far too much time aggregating data and not enough time creating digital marketing action plans from the analysis

By avoiding the dark side of revenue management and embracing ethical practices, you can build a reputation for trustworthiness and integrity

When looking at the ROI of CRM, it’s important to see beyond financial metrics and recognise the enhanced guest experiences and streamlined operations

There are key strategies and tactics that a revenue manager can utilize to take their revenue strategies and profitability to new heights.

Sustainability and revenue management are not mutually exclusive; rather, they bolster each other, where ethical management fortifies financial performance

RevPAM is one of those metrics that are growing in prominence, changing the way hoteliers look at the revenue potential of their property

The convergence of hotel marketer data, analytics, and guest expectations for personalized service are redefining the way hotels connect with their guests

There are two important aspects of guest value: share of wallet and time. It begins with determining what the economics of the guest look like