It seems as if every year since 2010 has been proclaimed as the “year of mobile” for brands across the spectrum. But this year, more than ever, having a mobile […]

Today’s hotel guests are empowered and informed, which in some ways is very positive. However, it has also led to a trend of guests making multiple bookings far in advance, […]

U.S. hoteliers enjoyed a seventh consecutive year of increasing profits in 2016 despite a slowdown in the rate of revenue growth.  According to the recently released 2017 edition of Trends® […]

Nobody questions the importance or value of superior customer experiences. Technology solutions and business processes that enable Customer Experience Management (CEM) have become the focal point of practically every customer-facing […]

While Google is busy moving up the trip-planning funnel and perfecting the customer experience, there are questions the industry wants answering. ‘How do you get from Paris to Berlin?’ ‘What […]

Blog Soundbites: Today’s hotels are facing unprecedented levels of market competition Adjusting rate alone won’t recoup revenue potential or significantly gain market share Advanced technology uses automated inventory controls to dramatically […]

With 2.3 billion active on social media, it is no surprise that online marketing, specifically social media marketing, is a hot topic in hospitality. 91% of retail brands use two […]

Flow Thru, this is my abbreviation, is a catch all phrase that measures how much made it through your business comparing one period to another. What made it through, from […]

Even if you’re happy with your metasearch campaign performance, you might be leaving some opportunity on the table. When onboarding new clients at Koddi, we’ve seen just about every situation […]

Social media has evolved significantly in the last few years and has no intention of stopping or pausing. Hotel brands have kept pace with them by using industry influencers, traveller […]