Hotel 101: Understanding Occupancy
We’re getting back to basics to help you better understand the critical metrics we use in the hospitality industry necessary to measuring performance. To fully maximize hotel performance, we use […]
Devil in Data Detail: Are your Distribution Agreements working?
There’s arguably no other four-lettered word that has made quicker-and more impactful-moves in the hospitality industry than “data” has. With the ascension of the Internet igniting a brisk evolution of […]
Paying the Intermediaries: An Analysis of Hotel Commissions
The increasing incidence of intermediaries selling hotel rooms and other services is a major topic of discussion among U.S. hotel owners and operators. From online travel agents to convention housing companies, […]
Metasearch: the winning approach to direct bookings
Technology has consistently changed our approach to the ways we manage and do business. As consumers are always connected to their digital channels, their habits are constantly evolving. These constant […]
Priceline secret sauce: humility, synergy and people
CEO Glenn Fogel was in the keynote hot seat at EyeforTravel Europe last week talking about staying ahead of the curve. Pamela Whitby sums up his key points Sitting “humbly” […]
Direct Messaging Guests: The On-site Experience
We have previously talked about direct messaging, so you might already know why it’s important to not be afraid of direct messaging your guests and the do’s and don’ts of […]
Pricing with Confidence. It’s Perfect! Or is it?
Picture this: You’re a revenue manager. You follow all the rules. And you’re very diligent at it too. When setting the asked for room price for any specific day, you […]
Forget the app (for now) and focus on making your website mobile friendly
With mobile now the preferred medium for visitors interacting with travel websites or booking hotels, it’s no longer a question of “mobile vs. desktop”. In the midst of the mobile […]
Getting content right: Turning data into attention-grabbing campaigns
A few months ago, Revinate invited us to collaborate on a starter guide to email marketing for hotels. We wanted to do a bit more than offer some tips and […]
New User Experience for Google Hotel Ads
Google recently launched a filtering update to their desktop hotel search landing page that provides a more detailed experience for the user. These changes appear when the user selects “More […]
