Convention Center Hotels Boost Both Supply and Demand
Municipalities across the United States are seeking approvals, funding or public-private partnerships to develop or redevelop their convention centers with attached, big-box hotels. City councils in Kansas City and Oklahoma […]
Choosing best distribution strategy: Should it be as unique as your hotel?
Technological advances have reshaped the hotel distribution landscape. Consumers have access to an unprecedented number of options for shopping and booking hotels. And every hotel has unique needs when it […]
Four ways to engage hotel guests on social media
When hotel brands respond to reviews on sites such as TripAdvisor and Booking.com it’s often a reactive endeavour. When a customer publicizes a problem, the immediate priority is to address […]
Hotel Technology Pendulum Swings Back to Best-of-Breed Approach
Until recently, the advantages of a single enterprise solution executing all the functionality of your hotel technology could be justifiably argued. A single system providing everything from reservations through check-out […]
Independent Hotels: higher ADR and faster growth than traditional hotels
Last year was a pivotal one for independent hotels, per STR, an American company that tracks supply and demand data for multiple market sectors, which revealed that these ‘un-branded’ properties […]
Google Hotel Price Trends Feature Now Available on Mobile
When booking a hotel, 61% of travelers consider the room’s rate to be the most important consideration factor. NB: This is an article by Koddi Metasearch publishers like Google continue […]
The Psychology of Pricing: Takeaways from HSMAI ROC 2017
What does every revenue manager need to know about the psychology of pricing? NB: This is an article by Rainmaker Dan Skodol, Rainmaker’s VP of Revenue, gave a 2020 Lightning Round […]
Hotels spending more to get customers in the door
Hotels in the United States are paying, on average, 16 percent to 18 percent to acquire customers, with many paying as much as 25 percent to 35 percent, according to […]
Is Google becoming the biggest hotel metasearch engine?
Google has always been a giant of the search world, but now it seems the behemoth is expanding even further to take over the metasearch arena for hotels and travel. […]
Beware of the hype that surrounds voice search advertising
Brands are being told 2017 will be the year of voice search, but questions exist about whether it’s overhyped. Google itself says it is still years away from being […]
