How is technology changing the travel industry workforce
The hospitality industry is bound by face-to-face conversations that are designed to build healthy relationships between provider and patron. NB: This is an article from SiteMinder Some of the most […]
How can hoteliers grow revenues from function spaces?
Travel Daily sat down with Rachel Grier, Asia-Pacific Managing Director for IDeaS Revenue Solutions to discuss technology, MICE and the potential of “free sell”. Why should hotels be looking at […]
How To Take Your Hotel’s Instagram To the Next Level
Instagram is a treasure trove for user generated images, which will easily showcase your hotel’s personality and charm. Instagram currently has around 800 million users, 500 million of those being […]
The Master’s Guide to Facebook Advertising for Events
Billions of people use Facebook on a daily basis. This makes it the perfect place to create and launch a targeted ad campaign for an upcoming event. People are already […]
What Hoteliers Can Learn from Airbnb Digital Storytelling
The rise of Airbnb has been nothing short of meteoric. What started in 2008 as three friends renting air-mattresses out of their San Francisco apartment, has transformed into one of […]
How to drive direct booking on your hotel website?
Any hotelier with his own hotel website would obviously wish that his site would be one of the most sought after. He would also want his website to rake in […]
Market Segmentation – Know where your hotel demand comes from
In today’s hotel landscape, we still often find hoteliers not being fully aware of the benefits of categorising their business into relevant segments NB: This is an article by Veit […]
Circumstances That Could Lead To Accusations of Price Gouging
Earlier this year, when wildfires in California began to spread and grow to out-of-control proportions, thousands were forced to evacuate. Some stayed with family or in designated shelters, but for […]
Why less choice is the new value for travellers
Giving travellers more choice is often touted as the way to personalisation, customer loyalty and more sales. If only it were so simple. Choice is the buzzword in travel merchandising. […]
Booking Genius rates published on metasearch engines. What next?
With barely any opposition from hotels, Booking.com is taking big steps to continue growing and capturing sales for your hotel which are currently coming in through other channels, including your […]
