It’s the start of the season. You’ve got a healthy base of early bookings, you’ve adjusted your rates to snare in some more, and you’re settling down for an early […]

Though you may enjoy a lot of perks of a stand-alone hotel management system, you can’t deny the fact that you can do better. In an industry where innovations happen […]

Imagine if airlines could tailor fare offers based on who was making the ticket inquiry, rather than strictly on the search criteria. Well, industry technology and revenue-management experts say those […]

In 1991 there was no way of foreseeing the impact that social media would have on the industry. Presently, 2.3 billion people are active on social media, and that number […]

Psychology plays a deeper role in online hotel booking decisions than you may think, particularly when it comes to building trust among hotel consumers. And creating that trust, experts say, […]

Before the 1940’s, reservations were booked by mail, telegram, or telephone, and often resulted in lost or forgotten reservations. NB: This is an article by StayNTouch Fast forward a couple […]

Due to fear of increasing expenses, many B&B owners are still using outdated hotel technologies. Although it may seem like a sacrifice in the name of saving money, this redundant […]

As Revinate’s Senior Hospitality Marketing Strategist, I always say I have the best job in the company. I have the pleasure of working directly with our Revinate Marketing customers to […]

Making personalized messaging throughout the marketing funnel a key ingredient of your hotel marketing strategy is paramount in connecting with travelers, and it has a substantial impact on your bottom […]

Getting your bookings through OTAs can be a costly proposition – often as much as 40% to 50% of your business. Of course, eliminating OTAs from your revenue stream is […]