Managing a hotel is all about making tough decisions and finding answers to difficult questions: Where do you spend your limited budget? Whose side do you take – a valued […]

The world of hotel property management systems (PMS has become somewhat confounding lately. There are a myriad of new entrants, and the legacy systems are trying to hang on by […]

When it comes to hotel marketing, vanity metrics are numbers that make you look good, but don’t really say much or contribute to your bottom line. Common examples in online […]

Today’s topic is a VERY important one. GDPR, which is the new set of regulations around data protection standards that are coming into effect in Europe in May, is a […]

Twitter is one of the most popular social networks in the world with more than 300 million monthly users. Contrary to other platforms like Facebook and Google+, Twitter focuses on […]

Typically, the marketing department plays the lead role in CRM, acting as the primary user and key operator of CRM software and managing guest communications and data. As the guardian […]

One of the arguments I continually make in this blog is that many Total Revenue Management efforts are being thwarted by the fact that managers are using the wrong measures […]

For years, airlines have been known to cling to outdated and even antiquated technology, afraid that upgrading their tech infrastructure could lead to the catastrophic downages that have affected most […]

The moment you decide to take the plunge on planning a vacation can be just as exciting as the vacation itself. Once someone chooses a travel destination, the dreaming phase […]

“It’s healthy that hotels have a distribution mix.” Those are the words of Booking.com’s Gillian Tans, speaking at ITB last week. You might not hear us say this too often, […]