Why You Should Respond to Every Positive Review

We recommend that hotels respond to every review they receive online. NB: This is an article from TravelMedia This includes on TripAdvisor, OTA websites, and social media. Hotels that have […]

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Fixed/Variable Costs and Room Revenue Management

Lately, I have spoken to several revenue managers who have told me how much their cost is to take a room—to make that last sale of the day. NB: This […]

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Best Hotel Experience: How to make your guests happy at arrivals

There is nothing new in managing a guest arrival if you aren’t providing a magical hotel experience to your guests. This is what you strive to do as a part […]

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Why And How To Create A Great Landing Page

Do you invest in ad campaigns to promote your products or services? Do you send leads and clients to your home page or specific sections on your website when you […]

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Bad Habits: 5 things hotel marketers should stop right now

Usually, we offer insight on the hotel marketing tactics, tools and strategies you should adopt to drive more revenue to your hotel: add chat to your hotel website. Focus on […]

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How Do You Inspire Your Guests to Spend More?

Data is transforming the hospitality sector. Forward-thinking hoteliers are making the most of historic guest interactions along with real-time and future data sets. NB: This is an article from Rainmaker […]

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How Do I Start a PPC Campaign for My Hotel?

The meat of a pay-per-click campaign happens in the brainstorming room. If you lay a solid foundation of goals, a target audience, and a marketing message ahead of time, you […]

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Loyalty programs at your B&B: Discounts vs Perks

By creating a loyalty program at your B&B, you are going to encourage travellers to stay at your property again and again. NB: This is an article from Little Hotelier […]

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How to better convert online direct booking

Shopping-cart abandonment—which occurs when visitors to websites who make it to the booking engine but suddenly leave the site—is a huge problem in the travel industry. In the fourth quarter […]

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5 easy hotel promotions to increase revenue at your property

If you’re trying boost bookings and increase revenue flow at your hotel, there are few easier or more effective ways to do it than introducing some simple promotions. NB: This […]

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