How To Use SEO Data To Boost Your Hotel’s Content Campaigns

Most hotel marketers are aware by now that producing high quality content on a regular basis plays an integral role in getting noticed by the right people online. NB: This […]

Read more

How to Create More Hospitality Financial Leadership in Your Hotel

  #1: You can increase the way you lead your team financially. Create an environment that has your managers working together on the “business” of running your hotel. It all […]

Read more

Hotel Distribution in Need of Tech Innovation

The universe of hotel distribution is in a period of transition, according to a panel of experts speaking during HSMAI’s recent Revenue Optimization Conference. Panelists speaking during the “Avoiding collisions […]

Read more

Leverage Your CRS to Improve Direct Booking and Boost RevPAR

One of the best – and worst – things about the hospitality industry is how much most hotels have in common, they’re offering relatively similar products and have a great […]

Read more

Is your hotel PMS genuinely future-proof?

There are a number of competing hotel PMS options out there at the moment, but not all platforms are created equal. NB: This is an article from Welcome Anywhere The […]

Read more

Key Takeaways for Hotels From the Paid Search Benchmark Report

The world of paid search marketing remains hugely competitive for hotels, but understanding the latest industry trends and consumer behavior can make a big difference to how search campaigns perform. […]

Read more

7 Trends Influencing Smart Content Marketers

An Echo smart speaker alongside a vintage, burnt-orange lava lamp. It’s a jarring contrast. “Dated” alongside “modern” tends to clash. A hotel team’s handling of social media and content marketing, […]

Read more

Drive Traffic to Your Website from Pinterest with Alt Text

For hoteliers trying to reach travel planners, Pinterest is one of the best social media websites to have a presence. 28% of daily users say that Pinterest is their go-to […]

Read more

monopoly hotels on piles of coins which are increasing in size to illustrate increasing value of hotel upselling

Focus on Demand Optimisation For a Successful Total Revenue Plan

In this series of articles on Total Revenue Management (TRM) we started by identifying five core elements namely, Revenue Culture, Market segmentation, Seamless technology, Forecasting by Revenue stream and Optimisation […]

Read more

How to Optimise your B&B Property Management System

Your property management system (PMS) is the heart and soul of your B&B. NB: This is an article from Little Hotelier It manages your reservations, assists you in driving more […]

Read more