5 Uncommon Tips to Get More Online Hotel Guest Reviews

We live in the age of the customer, and the sooner we embrace this fact the higher our chances of succeeding. In this age, customer feedback is one of the […]

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Expedia’s New Package Approach Could Upend Distribution

The marriage of convenience between hotels and online travel agencies gets rockier whenever one of the partners goes too far to gain the upper hand. Expedia’s recent changes to its […]

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Are Hotel Reward and Benefit Platforms Worth Investing In?

The sheer scale of the hotel industry means that hotels are in a constant battle for attention. In this increasingly competitive online booking space, they’re often forced to drive down […]

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How Data Informs the Hotel Guest Experience

What makes an exceptional guest experience? This is the question hoteliers find themselves continuously striving to answer as they work to refine (and evolve) their service offering. However — this […]

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7 Top Trends in Hotel Distribution Today

The landscape of hotel distribution is constantly evolving. With technology advancing at a bombarding speed and the traveller behaviour undergoing a massive shift, hotel distribution has started to play an […]

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stacks of coins reflecting the impact of the wrong hotel room price strategy

Shifting From High Volume Bookings to High Profit Bookings

When it comes to measuring all-inclusive hotel performance, it’s common to look at the occupancy rate alongside other key performance indicators (KPIs), such as revenue per available room (RevPAR), as […]

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7 Fantastic Strategies to Boost Your Hotel Revenue Management

How does a hotel business model survive the often turbulent nature of customer demand, and how does one keep ahead of the curve and increase profit? The answer to these […]

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Airline Dynamic Pricing: Using Advanced Data Science for Optimum Pricing Strategies

As we look at the major trends in the travel industry, one thing is clear – the future of travel retail will become more and more personalized. Airlines want to […]

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Google Hotel Campaigns: The End Of Google Hotel Ads?

Following fast on the heels of last week’s Google announcement of the rebranding of Google AdWords to Google Ads, yesterday’s Marketing Innovations Keynote announced a plethora of new product names […]

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Why Hotel Text Messaging is Newest Trend for Hospitality Business

People are on the go more than ever before. And with the rise of smartphones, they expect to be able to do everything on their mobile device – from planning […]

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