In the era of digitally savvy travelers, a strong social media presence, particularly on platforms like Instagram, is essential for hoteliers

Using an open pricing strategy allows hoteliers and revenue managers to spend less time loading rates and more time uncovering new business

Responding to and preventing a negative hotel review is complex and requires a combination of responsiveness, empathy, and proactive measures

Beneath the surface, GDS holds strategic advantages. It translates into wider market visibility, specifically targeting the coveted corporate segment

The era of the perfect booking window is behind us. It’s time to welcome the dynamic, unpredictable, yet highly rewarding world of last minute bookings

We draw on Deanne’s experience and explore the topic of staff retention and tactics to employ to help with the staffing challenges the hotel sector faces

Welcome to 2024, dear hoteliers, where a well-structured tech stack is the cornerstone of a thriving hotel. Is it time you created one?

A brand protection campaign might not fail due to poor execution; it could simply be distribution or revenue issues making direct channels less appealing

The new Net CPA on Consumption model is an improvement by trivago in line with what hotels are looking for: visibility and reservations with a guaranteed return

These tips on switching from spreadsheets to analytics could prove useful and help avoid some common pitfalls organizations fall victim to