Breaking the Boundaries Between Hotel Revenue, Marketing and Sales
At a time when powerful technology is changing the game, revenue management professionals need to reinvent themselves by stepping outside of their comfort zone by bringing revenue, marketing and sales […]
Device Trends: How Is Your Guest Booking?
From claims that it is “the most dominant device,” to being “great for website visitors, but not buyers,” there’s no denying that everyone’s talking about mobile when it comes to […]
Five Tips For a Successful Cyber Monday Campaign
It’s no secret: Cyber Monday is a huge opportunity for hoteliers to drive bookings. What began as a one-day online shopping holiday has, over the years, extended into Black Friday […]
How Social Media Use is Changing And How Hotels Can Keep Up
Social media has come a long way in a very short space of time (and hopefully so has your hotel social media strategy). Still relatively young, the original networking and […]
10 Essentials of a Killer Hotel Website
What is the most important technology in your hotel? While many would say it’s the PMS or CRS, your direct hotel website is a vital, revenue-generating platform hub that is […]
The Secret Sauce of Revenue and Profit: People Power
Revenue management strategies today are built largely on the relevant, impactful and extraordinarily detailed data provided by the increasingly sophisticated software and reporting that is now available. NB: This is […]
3 Best Practices to Increase GDS Revenue Starting Today
Global Distribution Systems (GDS) are used by Travel Agents (TAs) and Online Travel Agencies (OTAs) to book hotels, offering real-time availability of rooms, rates, and dates. But getting the most […]
Hotel Budget Season: Don’t Forget To Include Technology
It’s that time of year again – hotel budget planning season. While it may not be the most exciting or festive of seasons, a hotel’s business, or any business, cannot […]
Hospitality Financial Leadership: Understanding RevPAR & RevPAR Index
RevPAR and RevPAR index are different and I’m going to explain them both in this article. NB: This is an article by David Lund, founder of The Hotel Financial Coach […]
How Artificial Intelligence Is Revolutionizing The Travel Industry
Artificial intelligence (AI) now infiltrates every element of the travel process. Today, website chatbots, personalized search platforms, and in-room virtual assistants are being deployed to improve customer engagement, boost conversion […]
