How to Evaluate the ROI of a Hotel Social Media Influencer
These days, hotel marketers are inundated with requests for complimentary accommodations, meals and more from self-dubbed social media “influencers,” promising to expose properties to the influencer’s “network of followers.” NB: […]
How to Get the Most Out of Google’s New Hotel Search Interface
A few months ago, Google began unrolling a new design for their hotel search results. With the updated design, they now display four hotels instead of three and have updated […]
How To Be A Killer Revenue Manager
You’re a fabulous revenue manager already, we’re well aware of that. NB: This is an article from NetAffinity But our industry moves pretty fast. If you don’t stop and look […]
Old School Distribution Tool Can Help Hotels Boost Bookings
Most major manufacturing industries are cyclical, taking top trends from past decades and updating them to sell to a brand-new generation of consumers; the retail, interior design and music industries […]
How Airlines Can Boost Ancillary Revenues
Ancillary revenues, the money airlines make from sales and fees for products and services such as food, checked bags, and extra legroom, have become a topic of great interest for […]
Booking.com: A Partner They Are Not!
You need to watch for a new practice Booking Basic. This is where Booking.com will offer to make a booking for your customer on another third party site if they find a cheaper price than their own site.
What a Major Airbnb Acquisition Could Mean for the Hotel Industry
There has been a lot of talk lately about Airbnb potentially acquiring Hotel Tonight. While the rumors swelled, Airbnb acquired Gaest, a site that helps business people book off-site spaces […]
Why Increase Your Hotel’s Visibility On Google Hotel Ads
In today’s competitive hospitality industry, as a hotelier, it’s essential for you to get more traffic from Google as part of a strategy to attract direct bookings. NB: This is […]
Hoteliers Adjust Pricing Strategies to be More Dynamic
Hoteliers’ strategic goals must include a more dynamic approach to pricing hotel rooms that can better adapt to shifts in demand, sources said. Dynamic pricing—a strategy in which prices continuously […]
5 Reasons a PMS Will Increase Your Hotel Revenue
Hotels are about the people. The people booking in for a comfortable stay. And, the people who work to make that stay memorable. NB: This is an article from Welcome […]
