One subject that hoteliers ask us about time and again is how to test their website messaging and find out what performs best. NB: This is an article from TripTease […]

The world is on a mission to go green and the hotel industry is joining the movement, starting with removing plastic straws from their properties, major hotel chains including Hilton, […]

The danger is if hotels become complacent and settle for the small gains. If ADR continues to grow at the rate of inflation while demand growth is good, what happens once demand declines?

From the outside, there was nothing especially notable about the small white building on the corner of a cobblestone street in TriBeCa. But until recently, it was a crucial location […]

Before hitting publish, post, or share, what can you do to ensure that your post actually has value and potential for good engagement? NB: This is an article by Pipeline […]

Backlinks are incoming links to your website from other websites. These links to your website are viewed as votes of confidence to search engines. NB: This is an article from […]

Hoteliers today use a variety of online channels—from social media platforms to online travel agencies—to market their properties and take bookings. NB: This is an article from WebRezPro These online […]

With the growth of online spaces populated by user-generated content, word of mouth is increasingly becoming digitised, and reviews that are shared with online communities often even overshadow the recommendations […]

Everyone knows how important first impressions are. They lay the foundations for any relationship – and form opinions that can make or break the entire experience. NB: This is an […]

This month, the latest digital innovations include Facebook allowing Page owners to participate in Groups, new video advertising opportunities through Amazon, and asymmetrical layouts making a splash in website design. […]