Four Steps Towards a 2019 Ready Hotel Website
Today, the internet offers more travel information than ever before. But it also makes the research, planning and purchase steps of the guest journey more complex. NB: This is an […]
Google’s New Hotel Booking Site: Just The Facts
Google now has a search site dedicated to hotel reservations, rivaling fan-favorite competitors like Hotels.com and Airbnb. NB: This is an article by Digital Media Solutions What Does Google’s Hotel […]
Eight Myths About OTAs: True or False?
In recent years, the hotel sector has internalised and accepted a number of statements about OTAs that are imprecise at best, if not completely false. These “urban myths” prevent us […]
AI and the Revenue Impact on the Guest Life Cycle
In 2013, Amazon filed a patent for what the company calls “anticipatory shipping.” NB: This is an article from Nor1 The idea is that Amazon uses predictive analytics to know […]
Low-cost Airline Distribution Channels
Airline distribution is complex. On one side of the airline industry, we have legacy carriers mostly represented by full-service airlines. Since the late 70s, legacy airlines have used a complicated […]
What Even is Airbnb These Days?
Up until a few years ago, the phrase “getting an Airbnb” meant one thing: staying in the apartment, house, or spare room of a stranger, likely at a bargain price […]
Expedia Will Allow Hotels to Undercut its Prices Online
Travel giant Expedia has bowed to industry pressure and waived contract clauses which prevented independent motel and hotel owners from undercutting their listings through their own channels. However, the platform […]
RevPAR vs GOPPAR and Why We Need a New Champ
I have been around awhile and it’s not like I’m ancient or anything, but I have seen some BIG changes in how we as an industry look at numbers and […]
You Want Those Millennial Travelers? Here’s How to Get Them
A Millennial traveler is not as brand loyal as older generations, but they also like consistency. So loyalty isn’t out of the questions, especially when there are perks.
5 Components to Effective Revenue and Profit Strategy
Looking to increase revenue in 2019? Get in line. NB: This is an article from Rainmaker The desire to generate more revenue is nothing new to hoteliers, but the journey […]
