This month, the latest digital innovations include Google algorithm updates, new e-commerce and influencer features on Instagram, and video rolling out to Google responsive display ads. NB: This is an […]

Generation Z has rolled into a cyber town. It’s time to shift your marketing gears to reach and woo this new segment of progressive and forward thinkers. But how?

The UK hotel industry is off to a rough 2019. At least on the profitability spectrum. A slight increase in RevPAR in February was not enough to push hotels into […]

Ah, technology and revenue… our inexhaustible sources of discussion and research. When we talk about tech innovations, what normally first pops into mind is the investment that these systems require, […]

Hotels make their rooms available through OTAs (i.e. Booking.com, Hotels.com) to drive bookings or to supplement any direct bookings generated. Hotels need to trust OTAs to operate fairly. By this, hotels […]

That new post for your hotel blog needs writing in the next twenty-four hours, but the ideas or words just won’t come. NB: This is an article from Travel Tripper […]

Influencer Marketing. It’s likely a term you’ve heard thrown around in the last year or two, and perhaps is something you’ve considered doing yourself. NB: This is an article from […]

It seems like all major brands today have hotel loyalty programs in place these days, but it’s no secret that they can be costly both in terms of time and […]

Work smarter, not harder. It’s an age-old sentiment that has inspired countless professional and personal agendas over the years. NB: This is an article by Terri Miller, CEO & Co-Founder […]

Responding to reviews should be a breeze now, after getting through the simple guides on properly replying to positive and negative reviews. NB: This is an article from TrustYou If […]