Overall, the median increase in rates for a standard hotel room compared to those nearby weeks was 44%, which is a huge boost to local hotel rates

Hotel price monitoring can be a hectic and time-consuming process. It’s normal to feel overwhelmed or confused amidst the plethora of option

We can spend a lot of money trying to bring people and generate traffic to our site, but if our website doesn’t work properly, it’s like a leaking sink

By eliminating the need for users to visit intermediaries, you have a higher chance of converting potential guests into booking and interact direct

There have to be categories that guests fall under. There are huge implications on profitability by not effectively strategizing around segmentation and mix

Being present on the best and most popular booking apps will help your hotel become a consideration for travellers as they prepare to book their stays

In 2024, embracing the potential of metasearch is no longer an option, but a necessity for hoteliers looking to thrive in the competitive hotel landscape

In rethinking the first step of the guest journey as problem recognition, we uncover a more grounded and comprehensive framework for engaging with guests

With an eclectic inventory and a broad range of customer types, they needed revenue management technology that could handle a complex revenue mix

The best experiential marketing events and campaigns offer value to guests that goes beyond typical amenities to help the hotel become a preferred brand