The home page is the single most important experience for consumers. It’s a sacred space. It’s your opportunity to tell your hotel’s unique story. Hotel marketing execs call this your […]

We are continuing our 6 part series on How to Choose a New PMS with the final episode. Over the course of the 6 episodes we explore the following: What […]

When hotel sales and marketing professionals arrive at work each day, they’re greeted with a deep and wide array of intricate challenges on the path to turn lookers into bookers: […]

Things come up. Circumstances change. Plans get disrupted. But is that the only reason why your guests might not show up at the last moment? NB: This is an article […]

Recently, experts from Travel Tripper & Pegasus and LaaSie.AI discussed the art and science of converting guests on hotel websites. This fascinating discussion focused on how hotels can use data […]

It’s easy for hospitality marketers to take Facebook for granted. NB: This is an article from MDG Advertising The platform has been around for so long—more than 15 years now—and […]

Instagram is not only popular among the millennial, but is also a go-to platform for influencers, travelers, bloggers, online bookers, backpackers, social media lovers, et al., and thus being active on this channel can be hugely advantageous. NB: […]

Hotel loyalty programs can be so much more than points and an occasional free room to VIPs. But even that requires forethought. NB: This is an article from Cendyn To […]

Just when you through your relationship (and I use that word tentatively as no relationship should be one-sided) with Booking.com couldn’t get any worse, well it has… NB: This is […]

As this decade quickly comes to an end, the entire hotel industry is bracing for disruption. What is needed now is vision, strategy, and guts. NB: This is an article […]